When it comes to choosing flooring, homeowners today want the perfect balance of style, comfort, and durability, without the complications or high costs of traditional materials. That’s exactly why Luxury Vinyl Roll (LVR), also known as Cushion Vinyl (CV) or Sheet Vinyl, has become one of the fastest‑growing flooring categories in residential design.
At Beauflor, we’ve elevated vinyl roll flooring far beyond what people remember from years past. Modern LVR delivers realistic natural looks, incredible day‑to‑day performance, and comfort you can feel from the moment you step inside.
Here’s a look at why more homeowners than ever are choosing Beauflor luxury vinyl roll flooring for every room of the home.
Between foot traffic, pets, and daily activity, floors take a beating. That’s why Beauflor vinyl roll flooring includes protective wear layers designed to resist scratches, stains, scuffs, and everyday wear.
Its durability makes it ideal for:
A beautiful home should also support a healthy lifestyle. That’s why Beauflor is committed to responsible manufacturing and safer indoor environments.
Many LVR collections are:
Beauflor luxury vinyl roll flooring brings together everything homeowners want today: beautiful design, everyday durability, comfort underfoot, easy maintenance, and healthier home benefits.
Whether you're updating a single room or planning a whole‑home transformation, LVR offers a stress‑free way to create a stylish, inviting space that works as hard as you do.
If you're ready to explore the possibilities, visit our Products Page to browse collections, find a retailer near you, or get help planning your next flooring project.
Flooring isn’t just something you look at, it’s something you experience. Luxury vinyl roll stands out for its naturally softer, warmer feel underfoot. Unlike tile or stone, which tend to run cold, vinyl stays comfortable year‑round.
Many Beauflor collections feature built‑in cushioning, giving each step a quiet, gentle feel that’s perfect for busy households, multi‑story homes, and spaces where you want a cozy atmosphere. Whether you’re padding around the kitchen in the morning or relaxing in your living room at night, LVR adds a layer of comfort to everyday living.
Life is messy, and your floors should be ready for it. Beauflor luxury vinyl roll flooring is engineered to be 100% waterproof, meaning it won’t swell, warp, or buckle like traditional wood floors do when exposed to moisture.
That makes it a smart, worry‑free choice for spaces that see spills and splashes like:
From pet accidents to unexpected spills, LVR gives homeowners confidence and peace of mind without sacrificing style.
One of the biggest advantages of luxury vinyl roll is its ability to replicate the beauty of natural materials at a more affordable price.
With advanced printing and embossing, Beauflor LVR captures:
From warm rustic wood looks to sleek modern stone, LVR lets homeowners elevate their style without stretching their budget.
Your floor shouldn’t take up your weekend. Vinyl roll flooring is one of the easiest floors to maintain.
All it takes is:
Many LVR products even offer seamless installation, which reduces joints where dirt and moisture can settle. The result is a cleaner, more hygienic home with less effort.
Luxury vinyl roll adapts effortlessly to your lifestyle and layout. With designs and performance suited for nearly every space, homeowners can create a cohesive flow from room to room, or personalize each area with a unique look.
LVR works beautifully in:
Its flexibility, moisture resistance, and comfort make it a truly whole‑home flooring solution.
Between its reasonable cost, easier installation, and long lifespan, LVR offers outstanding value. Many products can be installed with fewer materials and in less time, helping homeowners stretch renovation budgets further.
Because vinyl roll is built for durability, homeowners enjoy long‑term savings on:
It’s a flooring choice that delivers premium performance without premium costs.